Dr Karen Conrad


Academic Qualifications

  • Doctor of Philosophy (PhD), Swinburne University, Melbourne, Australia. Thesis title:‘Public Relations Education in Australia – Perspectives from Educators in the Higher Education (HE) and Vocational Education and Training (VET) Sectors’, 2019
  • Master of Education Policy (International), University of  Melbourne, Melbourne, Australia, 2012
  • Diploma of Vocational Education and Training (VET) Practice, Chisholm Institute, Melbourne, Australia, 2009
  • Certificate IV in Training and Assessment, Box Hill Institute, Melbourne, Australia, 2007
  • Bachelor of Arts (Journalism), Deakin University, Melbourne, Australia, 1992
  • Further Certificate of Management, Royal Melbourne Institute of Technology, Melbourne, Australia, 1989
  • Certificate of Business Studies (Public Relations), Royal Melbourne Institute of Technology, Melbourne, Australia, 1987

Office No.

+6085630063 ext 2786

Room No.

No. 59, Row 4

Employment History (since 2000)

  • Senior Lecturer in Public Relations, Curtin University, Miri, Malaysia (January 2020 – current)
  • Lecturer in Public Relations, RMIT University, Melbourne, Australia. Course co-ordinator of two undergraduate Public Relations courses taught in Melbourne and Singapore (April 2018 – December 2019)
  • Public Relations and Marketing teacher (sessional), RMIT University, Melbourne, Australia. Teaching in the Diploma and Advanced Diploma Public Relations programs (February  – November 2017)
  • Program Manager Industry Education, Dairy Australia, a national role coordinating the dairy industry’s investment in education and training under the National Centre for Dairy Education umbrella, Melbourne, Australia (January 2014 – July 2016)
  • Lecturer (sessional) in Public Relations Writing (post graduate), classroom and online, Deakin University, Burwood, Australia (July – November 2015)
  • Lecturer (sessional) in Public Relations Writing (post graduate/online), University of South Australia, Adelaide, Australia (March – June 2015)
  • Visiting professor delivering a two week intensive subject on social media, Srinakharinwirot University, Bangkok, Thailand (2013)
  • Lecturer (permanent then sessional in 2014), Strategic Communication, La Trobe University, Bundoora, Australia (2012 – 2014)
  • Teaching Department Manager, Centre for Advanced Business Services, Chisholm Institute, Melbourne, Australia (2010-2011)
  • Convenor Chisholm Business Innovation Seminar Series (2011)
  • Head, Chisholm School of Business (which I founded as a graduate business school), Chisholm Institute, Melbourne, Australia (2009-2010)
  • Senior educator – higher education, Chisholm Institute, Melbourne, Australia (2008-2009)
  • Program coordinator, public relations courses, Box Hill Institute, Melbourne, Australia (2007-2008)
  • Lecturer and tutor (sessional) in public relations, Monash University, Melbourne, Australia (2006-2007)
  • Research supervisor/academic adviser (sessional) MBA program, RMIT University (supervised the theses of MBA students), Melbourne, Australia (1999-2004)
  • Lecturer and tutor (sessional) in public relations, Monash University, Berwick, Australia (2000-2001)

Research Interests

  • In public relations, my research interests also include the history and the future of public relations, as well as thought leadership in the field, global practice and how public relations shapes society.
  • In education, I am interested in understanding the role of education and exploring teaching and learning.




  • Morath, K, 2008, PRide and PRejudice – Conversations with Australia’s Public Relations legends, Nuhouse Press, Queensland
  • Morath, K, 2007, Palm Trees and Margaritas – Finding your oasis in a busy world, Avant Press, Box Hill

Book Chapters

  • Conrad, K, 2019 (pending), ‘Public relations education and praxis: what is being taught in Australian PR degrees and why’, in Reimagining Public Relations: Praxis, platforms and purpose, Universiti Teknologi Mara, Malaysia
  • Morath, K , 2014, ‘Internal relations campaigns’, Sheehan, M and Xavier, R, Public Relations Campaigns, Oxford University Press, Melbourne

Conference Papers

  • Conrad, K, 2019, ‘Old world’ Public Relations degrees in a new world – relevant or retro?, paper presented at the PRIA Research Symposium, RMIT University, Melbourne, Australia, November 14, 2019
  • Conrad, K, 2019, ‘Reputation, status and more – the role of Public Relations degrees in perceiving Public Relations as a profession’, paper presented at the International Public Relations Research Symposium, Bled, Slovenia, July 5, 2019
  • Conrad, K, 2019, ‘Freeze frame 2012 – Who were Australia’s Public Relations educators?’,  paper presented at the International History of Public Relations conference, Bournemouth, England,  June 27, 2019
  • Conrad, K, 2019, ‘Public relations education and praxis: what is being taught in Australian PR degrees and why’, paper presented at Asia Pacific Public Relations Research and Education Network (APPRREN) Symposium, Universiti Teknologi MARA, Shah Alam, Malaysia, February 14, 2019
  • Morath, K, 2012, ‘Lessons from the legends ‘, paper presented at Public Relations and the Past in Local and International Contexts Symposium, University of Technology (UTS), Sydney, November 13, 2012
  • Morath, K, 2008, ‘Pride and Prejudice – lessons from the legends’, paper presented at Public Relations Institute of Australia national conference, Fremantle, October, 2008



Updated: 25 February 2020

Share this